Staying Relevant and Trendy

Millennials look for brands and places that are relevant – unfortunate, but true! You want your restaurant to keep up with consumer expectations and trends, otherwise it will become a hangout spot and place of the past. It may be difficult, but as a restaurant owner, you should look to forecast and predict upcoming trends. You know your business and what foods and drinks are working, and which are not. Here are some ways to keep your restaurant relevant in an everchanging environment:

New Foods and Drinks

It’s important to stick with the foods and drinks that you’re known for and that are most popular at your restaurant, but every so often, you need to sample new food items/drinks in order to keep up with people’s demands.

Internet

Google is your best friend! There are food sites dedicated to what’s popular in the food industry and new trends. Take those into account when deciding new menu items and flavors to experiment with.

Host Events

There are a range of events you can host at your restaurant! Whether it’s a sampling party, game day party, etc., people will come to think of your venue as a place to try new things and maybe even approach you with ideas for other events.

New restaurants are popping up left and right, and you want to stay relevant and rival your competition. Find out what you’re doing right and what might need improvement and go from there. Substitute new menu items in for current items that may not be doing as well as you thought they would. It never hurts to try to keep up with the trends and try new things!

Unsure of which direction to go? Consult AK Success's business advisors on the best steps in troubleshooting, developing PR strategies, service flowcharts/sops and sourcing equipments for your business.

AK Success SDN BHD is also recognised as RATIONAL’s authorised dealer & service partner in Malaysia. We are certified and trained to install, service and repair the full range of RATIONAL ovens with spare parts and accessories always readily available. Our technical team undergoes in-depth training yearly with RATIONAL to ensure up-to-date knowledge on the products in order to provide efficient and reliable service to our customers.